Edison Research Weekly Insights Archives

In May 2022 we began a weekly email called, aptly, Edison’s Weekly Insights. Below is an archive of those emails.

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5.10.23 Listening and Watching

5.3.2023 Small Accomplishments Worth Celebrating

4.26.2023 Gen Z and In Car Radio Listening

4.19.2023 Boomer Podcast Listener Potential

4.12.23 The Top Three New U.S. Podcasts Launched in 2022

4.5.23 Want a hit podcast? Swing for the fences with true crime

3.28.2023 Radio Story Part 3 of 4

3.15.2023 Radio Story Part 2 of 4

3.8.2023 Radio Story Part 1 of 4

3.1.23 Twenty-five years of The Infinite Dial

2.22.23 Black Podcast Listener Report 2.0

2.15.23 Listening Makes for Better Watching, Top 50 Podcasts Q3-Q4 Revealed

2.8.23 How the Smartphone Drives Online Audio

1.25.23 Most Efficient Podcasts for Advertisers by Region in the U.S.

1.18.23 Media Habits of Gen Z

1.11.23 Top Podcast Genres in the U.S. Q3 2022

1.4.23 Listening at Home

12.28.22 2022’s Top Ten Findings

12.21.22 Does Radio Hardware Matter?

12.15.22 Women’s Podcast Report

12.7.22 Top Podcast Networks Q3 2022

11.30.22 AM/FM Over the air v. Streaming

11.22.22 Radios dominate the in-car experience

11.16.22 Weekends are for music listening

11.10.22 The steady climb of podcasting’s reach in the U.S.

11.2.22 Mobile devices or radios by age

10.26.22 The Spoken Word Audio Report

10.19.22 More time spent with mobile devices than radios

10.12.22 The rapid change of talk

10.6.22 Efficiency planning in podcasts

9.28.22 You can hear it on a television

9.21.22 Political podcasts, are we talking to ourselves?

9.14.22 Top Podcast Networks plus Infinite Dial expansion

8.24.22 How podcasting hits advertisers’ sweet spot

8.17.22 Top 50 Podcasts, Latino Podcast Listener Report and more

8.10.22 What time of day do people listen to podcasts?

8.3.22 Median age of listeners v. listening, plus a finding about Shakira

7.27.22 From Letting it Go to Talking about Bruno

7.21.22 Podcast Listening: A mid-year check-in

7.15.22 Who’s Behind the Mic? The Creators

7.7.22 EPM Update, plus recent releases

7.1.22 Podcasting’s opportunities in wide open spaces

6.22.22 Oh, the places you’ll go with your smartphone

6.17.22 A bit of an Infinite Dial explainer

6.8.22 Audio consumers are buying their way out of ads

6.2.22 Smart Audio Five Years In

5.25.22 How many podcasts must one buy to reach the majority of the U.S. population?

5.12.22 Top 50 Pods Announced

5.18.22 Podcasting’s big hits and long tail