You are invited to join us on Tuesday, December 8, 2 PM EDT as we debut the second annual Super Listeners study from Podcast One, Ad Results Media, and Edison Research. Podcast One CEO Peter Morris, Ad Results Media CEO Marshall Williams, and Edison Research SVP Tom Webster will walk attendees through an exclusive look […]
The exit poll of record for the U.S. presidential election is conducted by Edison Research on behalf of The National Election Pool (NEP), comprised of ABC News, CBS News, CNN, and NBC News. Edison Research began interviewing voters at early voting locations around the country on Oct ober 13, and will continue through election day, with […]
For the first time since Edison Research’s Share of Ear® study began tracking audio consumption in 2014, podcasting’s share of all audio listening is now 6% of consumption. This level marks an all-time high for the rapidly-growing on-demand audio medium. This new finding was revealed at the Podcast Movement Virtual conference today in a keynote address by Edison Research SVP Tom […]
Latest Share of Ear Study released by Edison Research Edison Research today released the latest update of the Share of Ear® report to clients, based on interviews conducted during October, 2020. The listening location data from Share of Ear sheds some light on which locations U.S. listeners are consuming audio now that quarantine restrictions are being lifted in some […]
Spoken Word Audio Share in the U.S. Up 30% Since 2014 NPR & Edison Research report Women, African-American, Latino/Hispanic, and 13-34-Year-Olds Drive Growth The share of time spent listening to spoken word audio in the U.S. has increased 30% in the past six years, and 8% in the last year, with the highest levels of […]