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Podcast Listening U.S. vs. Australia
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. The Summer Olympics are here, and this is the week countries around the world prepare to be compared on the basis of their athletic abilities, their artistic performances, and of course, their sponsored swag. Although podcast listening is not […]
True Crime Consumer Report to debut at Podcast Movement
Edison Research and audiochuck explore the allure of true crime podcasts as well as the changes in the genre in a new study, the True Crime Consumer Report. The study will premiere in a keynote address on August 20, 2024 at 9am EDT at Podcast Movement in Washington, D.C. True crime podcasts consistently rank as […]
True Crime Consumer Report from Edison Research and audiochuck to debut at Podcast Movement
Edison Research and audiochuck explore the allure of true crime podcasts as well as the changes in the genre in a new study, the True Crime Consumer Report. The study will premiere in a keynote address on August 20, 2024 at 9am EDT at Podcast Movement in Washington, D.C. True crime podcasts consistently rank as […]
The Emotional Impact of Sports
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. In the world of sports, the intensity of competition and the passion of fans often lead to emotional highs and lows. Edison Research’s recent release of the Sports Audio Report: Female Fans with SiriusXM Media, and GroupM, revealed […]
Sports Audio Report: Female Fans released by Edison Research, SiriusXM Media, and GroupM
Sports Audio Plays an Integral Role in Female Sports Fandom Click here to download the Sports Audio Report: Female Fans. The latest report, Sports Audio Report: Female Fans with Edison Research, SiriusXM Media, and GroupM explores the unique audio listening habits of U.S. female sports fans and shows how they interact with sports beyond the […]
Podcast Listening On-the-Go, U.S. vs. UK
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. Ask Americans to conjure up images of the UK and two things quickly come to mind: double-decker buses and The Beatles crossing the street outside Abbey Road Studios. It turns out these iconic figures represent things that podcast listeners […]
The Infinite Dial 2024 Australia
Radio Is the Top Audio Source for Australians In the Car Click here to download The Infinite Dial 2024 Australia. Australian radio has grown its audience and is the number one choice for in-car listening, according to The Infinite Dial 2024 Australia released by Edison Research and Commercial Radio & Audio (CRA) with additional sponsors LiSTNR, Nine, ARN, […]
Podcasting: The New Talk Radio?
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. In 2017, The Atlantic ran a story entitled “Podcasting is the new Talk-Radio.” It argued that Podcasting takes the “codes and crafts” of radio but adds “flexibility and chronicity—whenever and wherever you want, but you’ll hear from us […]
Sports Audio Report: Female Fans
Edison Research today announces that the Sports Audio Report: Female Fans with SiriusXM Media and GroupM will be presented in a webinar on Tuesday, July 16 at 2 PM EDT. This webinar will explore the unique audio listening habits of U.S. female sports fans and show how they interact with sports beyond the field. The webinar will be presented by Salma […]
Edison Research to Present the Sports Audio Report: Female Fans
Edison Research today announces that the Sports Audio Report: Female Fans with SiriusXM Media and GroupM will be presented in a webinar on Tuesday, July 16 at 2 PM EDT. This webinar will explore the unique audio listening habits of U.S. female sports fans and show how they interact with sports beyond the field. The webinar will […]
Now You See Me: The Appeal of Video Podcasts
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. The addition of video to many podcasts has been a hot topic in recent years. This week’s Insight from Edison Podcast Metrics™ features findings on audio and video podcasts. According to Edison Podcast Metrics, 79% of weekly podcast listeners […]