Pride and Podcasts

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.    This week’s insight includes:   LGBT Listeners Spend 48% More Time with Podcasts  In celebration of Pride month, this week’s insight features Share of Ear® data to illustrate how the LGBT community spends its day with audio. It is […]

Edison Research to present The UK Podcast Consumer 2024

Edison Research today announces that The UK Podcast Consumer 2024 will be presented in a webinar on Tuesday, June 25 at 9 AM EDT (2 PM UK time).  Gabriel Soto, Senior Director of Research at Edison Research will offer benchmark data on weekly and monthly UK podcast consumption. The webinar will focus on foundational research findings […]

WorldDAB Automotive 2024

Megan Lazovick, Vice President at Edison Research will be a speaker at WorldDAB Automotive 2024 in the session DAB+ from the driver’s perspective: An overview of the latest research on why drivers love listening to broadcast radio. WorldDAB Automotive is a unique event that unites auto manufacturers and broadcasters to explore the future of DAB+ […]

Audiobook Revenue and the Number of Listeners Continue to Grow

Audio Publishers Association’s 2024 Consumer Survey Conducted by Edison Research Publishers’ audiobook revenue grew 9% in 2023 to $2 billion, continuing the trend of year-on-year growth according to the Audio Publishers Association’s Sales Survey conducted by Toluna Harris Interactive. Edison Research conducted the Audio Publishers Association’s 2024 Consumer Survey and found the majority of U.S. […]

Edison Research to Present The Infinite Dial 2024 Australia  

Edison Research announces the upcoming The Infinite Dial® 2024 Australia webinar, taking place at 9:00pm EDT on Tuesday July 2, 2024 (11:00am AEST on Wednesday July 3, 2024).     The study was commissioned by major sponsor CRA (Commercial Radio & Audio) with additional sponsors LiSTNR, Nine, ARN, and Nova.    Registration for the webinar is now […]

The Top 25 Podcasts in the UK for Q1 2024

New data from Edison Podcast Metrics Somerville, NJ June 5, 2024 – Edison Research announces the Top 25 Podcasts in the UK based on reach for Q1 2024 among weekly podcast listeners age 15+. Remaining in the Top Three from Q4 2023 to Q1 2024 are The Joe Rogan Experience, The Diary of a CEO […]

The Top Podcasts in the UK

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.    This week’s insight includes:  Edison Research is excited to reveal the Top 25 Podcasts in the UK based on reach for Q1 2024 among weekly podcast listeners age 15+. Edison Podcast Metrics™ is the only podcast measurement service […]

Where Audio Ads Can Reach Potential Voters

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.   It’s an election year, and once campaigns have refined their messages, they have to figure out how to reach their voter targets. This week our Insight looks at our Share of Ear® dataset to see how to efficiently […]

The Top Podcast Genres in the U.S. Q1 2024

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.  What are the most popular podcast genres? Edison Research is pleased to announce the Top Podcast Genres in the U.S. by reach for Q1 2024 among weekly podcast listeners age 13+. Edison Podcast Metrics™ is the only podcast measurement […]

The Podcast Consumer 2024 by Edison Research

The Pitch for Podcasts: Attracting an ever-growing and highly engaged audience  Click here to download The Podcast Consumer 2024. Podcasts have established themselves as a mainstream media platform, attracting an ever-growing and highly engaged audience, as highlighted in The Podcast Consumer 2024 report by Edison Research.  Earlier today, Megan Lazovick, Vice President at Edison Research, […]