In the Spring 2014 Share of Ear℠ study (a syndicated research series from Edison Research), we took a first look at how much of the total audio consumed by Americans was devoted to podcasts. Compared to the entire audio universe–every available minute of radio, Internet radio, music files, Satellite and more–podcasts occupied a single digit percentage […]
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May 1, 2014 Estimates based upon preliminary results from an exit poll for the Iraqi Parliamentary election conducted on April 30th by Edison Research and EIN show that the State of Law Party led by Prime Minister Nouri al-Maliki will be the largest party in the next Iraqi Parliament and likely to receive at least […]
One aspect of Edison’s business that is booming right now is conducting research studies to help companies gain exposure through thought leadership. It’s something we know a little bit about, since that’s exactly how Edison itself has built its own business over the last 20+ years. We’ve also been the sole providers of U.S. Election […]
It’s an exciting time to be a part of the out-of-home industry as it continues to flourish and expand. Edison has been conducting research for digital out-of-home clients for over a decade. By joining the The Digital Place Based Advertising Association (DPAA), we plan to share our expertise and continue to help companies to research, […]
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