This week Edison Research publicly announced the ranking of the biggest podcasting networks through the second quarter of 2022, based on Edison Podcast Metrics survey of over 8,000 weekly podcast listeners age 18 and older.
There is a change at the top, as Spotify edged past SXM Media for first place by a tiny margin. Barring significant additions or losses to their lineups, or the emergence of a sizeable new show, these two are likely to remain neck-and-neck for a while.
Checking in third is iHeartRadio. The biggest gainer in rank is Audioboom, moving up two slots to fourth place.
When we release our next quarterly report, we will start to see the impact of two big changes – a dramatic increase in sample size (from 2,000 interviews per quarter to 5,000 interviews per quarter), and the addition of teenagers to the sample.
We are also excited to announce that thanks to major sponsor The Radio Bureau with sponsors MediaWorks and NZME, The Infinite Dial New Zealand will debut in Q4 2022. Edison Research President Larry Rosin will be on hand to present findings gleaned from surveys of over 1,300 New Zealanders age 16+. The Infinite Dial has been published in six countries around the world and explores the consumption of streaming radio, online music and podcasts, as well as the usage of smart speakers and more.