The annual Edison Research The Infinite Dial® study estimates that there are 15 million fewer Facebook users in the U.S. today than there were in 2017. However, among moms in the U.S., Facebook remains strong year over year. The Research Moms expand on this finding with their latest all-new study, Moms on Social Media: It’s […]
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by Edison Research Vice President Mary Meyn When President Trump was sworn into office at the age of 70 on January 20, 2017, he became the oldest person to begin his first term as President. Previously, that record was held by President Ronald Reagan who was 69 when he was sworn in for his first […]
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Weekly podcast listeners who consume more than five hours of podcasts per week are the subject of the first-ever Super Listeners study from PodcastOne and Edison Research. These podcasting “Super Listeners,” podcasting’s heaviest listeners, have emerged as valuable targets for advertisers and trusted allies for podcast sponsors according to this groundbreaking study. • Seventy percent […]
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Who Are Podcasting’s Super Listeners and Why Are They So Important? Click here to reserve your space on Tuesday, October 22nd, 2 PM EDT for an informative webinar unpacking the results of the first Super Listener study from PodcastOne and Edison Research. PodcastOne CEO Peter Morris and Edison Research SVP Tom Webster will walk attendees […]
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Edison Research Vice President Megan Lazovick presented the following at The Radio Show in Dallas on September 26, 2019 in conjunction with GeoBroadcast Solutions. GeoBroadcast Solutions approached Edison Research to conduct research about meanings and perceptions of local. Or more specifically, what is local to radio listeners? What kind of local is relevant to them? So […]
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Edison Research Director of Research Laura Ivey presented the following at the RAIN Summit in Dallas on September 24, 2019. We are a society that loves lists. We love to condense information into smaller pieces because we live in a world where we are overwhelmed by information. Lists bring order to chaos. Plus, they help us […]
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The Infinite Dial 2018 wins for Best Use of Original Research Cleveland, OH, July 26, 2019 – Content Marketing Institute (CMI) just announced Edison Research of Somerville, NJ won a 2019 Content Marketing Award for Best Use of Original Research in Content Marketing for The Infinite Dial 2108, an annual consumer media study done in […]
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Germany joins the US, Canada, Australia, and South Africa with Digital Media Research from U.S.-Based Edison Research Somerville, NJ – July 8, 2019 The Infinite Dial®, the leading study on digital audio, mobile, smart speakers, podcast consumption, and social media from Edison Research, has just been commissioned by Berlin-based RTL Radio Deutschland for implementation […]
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By Evan Amereihn The first Democratic Presidential debates start tomorrow. With more than 20 candidates vying for office, each candidate is working to break through the pack, win over voters, and make it to the second debate. As candidates hone their messages, they would be wise to consider the issues that are most important to […]
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June 13, 2019 marks the 25th anniversary of Edison Research’s date of incorporation. To say the least, we have come a long way over this time. From our beginning in a tiny one-room interior rental space in a co-working location in Edison, New Jersey to the campus we are fortunate enough to enjoy today, Edison […]
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The Infinite Dial®, the leading study on digital audio, mobile, smart speakers, podcast consumption, and social media from Edison Research, will be debuting in South Africa later this year, commissioned by South Africa’s National Association of Broadcasters (NAB) Commercial Radio Committee and sponsored by Triton Digital, a global technology and services provider.
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