October 26, 2024 An exit poll conducted today by Edison Research for the Georgian Parliamentary Election projects that the ruling Georgian Dream party will fall short of a majority in Parliament. Georgian Dream is projected to receive 41% of the vote, with four opposition parties combining for over 50% of the vote. In total, four […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. YouTube, typically known as the go-to platform for video content, has risen to the top as the most popular service used for podcast listening in the U.S. According to Edison Podcast Metrics™, 31% of weekly podcast listeners age 13 […]
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Edison Research today announces that the Sports Audio Report: Demographics at Play with SiriusXM Media will be presented in a webinar on Tuesday, October 29 at 2 PM EDT. This third and final installment from the Sports Audio Report, from Edison Research, SiriusXM Media, and GroupM, will explore the diversity in sports fandom, examine sports […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. Sports fans follow their favorite teams on audio and for some, the stakes are higher than just looking for a win. Recent data from the Sports Audio Report reveals that sports audio plays an integral role in how sports […]
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Edison Research Provides Critical Data on Podcast Listeners Somerville, NJ October 15, 2024 – As both presidential candidates rush to appear on popular podcasts, we’re waiting to see who will land on The Joe Rogan Experience, the number one podcast among weekly podcast listeners Age 13+ in the U.S. according to Edison Podcast Metrics™. Edison […]
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Presidential Podcast Strategies This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. With less than one month until the U.S. presidential election, all eyes are on the incredibly close race between Vice President Kamala Harris and former President Donald Trump. The candidates are making their final sprint […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. People love to marvel at celestial spectacles that often derive from two or more objects perfectly aligning. If we imagined the audio industry to be a universe, one phenomenon to draw your eye to is the merging point of […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. Story Pirates is the top kids podcast for kids Podcasts offer entertainment and education for all ages, but for kids, fun is the main reason to listen. According to The Kids Podcast Listener Report, 59% of kid listeners tune […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. We’re big fans of the “What are you listening to?” videos. If you missed the trend a few years back, it’s simple: someone wearing headphones gets asked, “What are you listening to?” The responses often uncover some real […]
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84% of the U.S. population consume any True Crime media; True Crime podcast listeners lead in engagement and advocacy Download the True Crime Consumer Report Edison Research, with support from audiochuck media company, delve deeper into the True Crime genre with the release of the True Crime Consumer Report. This report provides in-depth insights and […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. In this week’s Insight: The home stretch to the U.S. general election has begun, and many consumers simply can’t get enough coverage of politics. With this in mind, we decided to use Edison Podcast Metrics™ to look at the […]
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This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. In this week’s Insight: True crime podcasts have become a cultural phenomenon, captivating listeners around the U.S. From gripping tales of unsolved mysteries to in-depth explorations of notorious cases, these podcasts have tapped into a deep fascination with […]
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