Earlier this summer, Edison Research VP of Strategy Tom Webster, along with National Public Media COO Bryan Moffett, presented a live webinar of The Smart Audio Report from NPR and Edison Research. The report contains numerous insights that have never before been reported on audio consumption, usage behaviors, ties to smart home technology and more. The study was presented for the first time on June 21, 2017 at the RAIN Podcast Business Summit in New York.
Edison Research and NPR presented an encore presentation of this webinar on August 16, 2017, featuring Gina Garrubbo, President and CEO of National Public Media.
For more information about this study and to view the full report, visit http://nationalpublicmedia.com/smart-audio-report/.
Watch a replay of the original webinar here:
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About Edison Research:
Edison Research conducts survey research and provides strategic information to a broad array of clients, including Activision, AMC Theatres, Disney, Dolby Laboratories, Google, NPR, Oracle, the U.S. International Broadcasting Bureau, Pandora, Samsung, Siemens, Sony, St. Jude Children’s Research Hospital, The Gates Foundation, and Univision. Edison is the leading podcast research company in the world, and has conducted research on the medium for NPR, CBS, PodcastOne, WNYC, and many more leading companies in the space. Another specialty for Edison is its work for media companies throughout the world, conducting research in North America, South America, Africa, Asia, Australia, and Europe. Edison Research is the sole provider of election exit poll data for the National Election Pool comprised of ABC, CBS, CNN, FOX, NBC and the Associated Press. Edison is also the leading provider of consumer exit polling and has conducted face-to-face research in almost every imaginable venue.