U.S. Election Research · March 2, 2020

The South Carolina Primary: A Quick Look at Black Voters

By Edison Research

By Sarah Dutton 

The South Carolina Democratic primary not only represented a must-win state for Joe Biden if he wanted to keep his candidacy viable, but it was also the first contest with a sizable African American voting population.  And with help from that voting bloc, Biden won the primary there. 

According to the Edison exit poll data there, 56% of voters in South Carolina were African American – down from 61% in 2016 – and they overwhelmingly supported Biden; he won 61% of their vote. Bernie Sanders came in second, far behind at 17%.  (Biden won among white voters as well, but by a far smaller margin.)  

Older black voters were especially strong Biden supporters; 69% of those over age 45 voted for Biden.

There were clear signs of how strongly black voters in South Carolina relate to Biden. Fully 84% of black voters hold a favorable view of Biden, higher than for any other candidate. He was the overwhelming choice for which candidate best understands the concerns of racial and ethnic minorities; 55% of black voters chose him.  And 60% of black voters said the endorsement of Biden by Representative Jim Clyburn – a senior black member of Congress from this state – was an important factor in their vote; 64% of them voted for Biden. 

And in what could only help Biden, 66% of black voters said they want a return to the policies of Barack Obama. 

As the Democratic nominating race moves into the Super Tuesday states, exit poll data will show whether Biden’s strong showing among black voters continues, and how much it contributes to his delegate count.

In the states voting on Super Tuesday, if historical trends hold black voters may not be as large a force as they were in South Carolina. Looking back at Edison exit poll data from the Democratic primaries in 2016, in only one of the states holding races this Tuesday did the black share of the vote reach as high as it was in South Carolina this year – in Alabama, 54% of 2016 Democratic primary voters were black.  Black voters were a smaller but still substantial percentage of the electorate in Tennessee (32%), North Carolina (32%), Arkansas (27%) and Virginia (26%). But in states like Oklahoma (14%), Massachusetts (4%) and Vermont (1%), they were a small sliver of voters. In states with low percentages of black voters, Biden will have to draw support from other groups of voters as well to prevail. 

In Texas, the voter group to watch are Latinos. While 19% of 2016 primary voters in Texas were black, they were outnumbered by Latinos, who comprised 32% of the electorate there.      

Edison Research will have its exit polling team spread out across the Super Tuesday states tomorrow. We’ll let you know how it all plays out. 

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