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Edison Podcast Metrics
Edison Podcast Metrics
A reliable and regular checkup on the podcast audience, what they are listening to, and the relative reach and awareness of the leading podcast networks.

Introducing a first-of-its-kind research product designed to serve the ongoing needs of leading podcast networks, agencies, and consultancies.
Edison Podcast Metrics™ offers a bespoke service to the growing podcast industry to provide our renowned measurement and analysis expertise to aid in the continued market development of the podcasting space.
Each quarterly report also tracks demographics, content preferences, listening behaviors (including clients and platforms) and other custom measures determined in consultation with all member clients.
Each quarterly sample comprises over 2,000 respondents, ages 18+, who listen to podcasts at least monthly
Editorial input to add up to two custom questions per quarter
Complete audience demographics and profiles for your podcast network at least twice per year, depending upon sample response and reach
Addition of up to three specific, strategic podcasts for audience metrics per quarter
Tracking and all historical data access for active members
Publication permitted upon specific approval
Our comprehensive dataset is accessible and available for custom queries via an easy-to-use online dashboard (license included).