Entries by Johanna Roche

Is mom too busy for a date night?

As February 14th approaches, the Research Moms of course are wondering how moms spend the holiday of friendship and love. With diapers, homework, family dinner, chauffeuring, does mom have time for a date night? A third of moms in our study say they celebrate Valentine’s Day with just a card or some candy. Another 22% […]

Edison joins the DPAA

It’s an exciting time to be a part of the out-of-home industry as it continues to flourish and expand. Edison has been conducting research for digital out-of-home clients for over a decade. By joining the The Digital Place Based Advertising Association (DPAA), we plan to share our expertise and continue to help companies to research, […]