This post is from Edison’s Weekly Insights email. Subscribe here. The Thanksgiving holiday is dedicated to spending time with friends and family over a large meal, home-cooked or store-bought. Thanksgiving is also a time to pause and reflect on our nation’s history. A convenient and entertaining way to learn more about the history of the United […]
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Click Here to register for The Infinite Scroll: A TikTok Report from Edison Research Edison Research announces that The Infinite Scroll: A TikTok Report will be presented in a webinar on Wednesday, December 3rd at 2 PM ET. With access to a comprehensive set of original research, Edison Research is in a unique position to […]
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This post is from Edison’s Weekly Insights email. Subscribe here. The dramatic rise of digital audio platforms and technologies over the last decade has been chronicled by Edison Research’s Share of Ear® study. Listening to streamed audio content on phones, computers, smart speakers, and smart televisions now dominates the audio sphere. While AM/FM radio is available […]
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This post is from Edison’s Weekly Insights email. Subscribe here. As we have reported in a previous edition of this newsletter, in October Edison Research was acquired by SSRS. One of its many services is the SSRS Sports Poll, which has tracked fandom and many other aspects of the sports world for over 30 years. This […]
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This post is from Edison’s Weekly Insights email. Subscribe here. Last November, Edison Podcast Metrics captured the central role podcasts played in connecting with voters as part of the 2024 Presidential election. Both major party candidates utilized immensely popular podcasts such as Call Her Daddy, This Past Weekend with Theo Von, and The Joe Rogan Experience […]
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SiriusXM Podcast Network, Spotify, and iHeartPodcasts lead U.S. Podcast Networks for Weekly Reach Edison Research announces the Top 10 Podcast Networks in the U.S. based on average weekly network reach for the third quarter of 2025. SiriusXM takes over the top spot, moving Spotify to #2, followed by iHeartPodcasts at #3. For Q3 2025, The […]
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This post is from Edison’s Weekly Insights email. Subscribe here. There are many ways audio habits and preferences have changed within the last decade. Share of Ear© is the only research product with the ability to measure how Americans 13+ have spent their daily time with audio for over the past ten plus years. One interesting […]
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New Service Providing Election Night Data on the Factors Driving Voting Decisions FOR IMMEDIATE RELEASE Glen Mills, PA – October 28, 2025 – Introducing The Voter Poll by SSRS, a new research program designed to provide election night data on the factors behind voter decisions. The Voter Poll will provide news organizations and the American public with […]
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This post is from Edison’s Weekly Insights email. Subscribe here. On September 10th, 2025, the assassination of Charlie Kirk drew widespread international attention, followed by viral online discourse, political action, and massive growth in his podcast’s audience. Since Edison Podcast Metrics, fields every day, it can capture how political and current events impact the audience size […]
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FOR IMMEDIATE RELEASE Glen Mills, PA October 17, 2025 – Edison Research announces the Top 50 Podcasts in the U.S. based on reach for Q3 2025 among weekly podcast consumers ages 13+. The list ranks podcasts based on total audience reach from Edison Podcast Metrics. The top four podcasts remain in the same rank order […]
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This post is from Edison’s Weekly Insights email. Subscribe here. The influencer industry plays an integral and immense role in both the culture and economy of the United States. According to a 2024 article from Forbes, the influencer industry is worth approximately $250 billion and is expected to reach $500 billion by 2027. Creators like Mr. […]
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This post is from Edison’s Weekly Insights email. Subscribe here. Podcasts offer endless hours of entertainment and enrichment as well as intimate access to personalities and celebrities, all in a conveniently packaged and accessible product. Podcasts can be listened to or watched at any time of day but only Share of Ear© from Edison Research captures […]
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