NEP and Edison Research will expand in-person early voting interviews and implement Covid-19-related protocols to maintain health and safety. With record numbers of Americans expected to vote before Election Day, the exit poll of record, conducted by Edison Research on behalf of ABC News, CBS News, CNN and NBC News, will begin interviewing voters at […]
You may know Edison Research for our projects in the podcasting space including The Podcast Consumer Tracker, The Infinite Dial®, and the Share of Ear® study. You may be familiar with Senior Vice President Tom Webster‘s prolific writing and speaking about the universe of podcasting, as well his his own podcasts, “The Marketing Companion” and […]
Radio listeners in the U.S. can’t be characterized as a monolith as each format has listeners with different audio behaviors. New, format-specific findings on radio listeners were released today in the webinar “Radio Format Profiles: An Infinite Dial® Study” presented by Laura Ivey, Director of Research at Edison Research. Data from The Infinite Dial®, an […]
There have been some marked changes in podcast listening in the U.S. during quarantine as commutes have been reduced and digital audio consumption has risen. Download Podcast Listening During Quarantine: A Share of Ear® Report Tom Webster, Edison Research SVP, presented a 15-minute update on the overall listener landscape, with specific focus on podcast […]
Edison Research announces the U.S. Top 30 Podcast ranker from its subscription product, the Podcast Consumer Tracker (PCT). The PCT is the only comprehensive and all-inclusive study of the reach of podcast networks and shows in America. The Joe Rogan Experience continues to be the number one podcast in America as it has been since […]