Today Edison Research’s Larry Rosin, Megan Lazovick and Laura Ivey presented a brand new research study, “Understanding Parents, Teens, and Country Music.” This special presentation, commissioned by Country Radio Seminar (CRS) for their 50th anniversary, looks at both the present and the future of Country, radio, and how music gets passed down…and up. This comprehensive […]
Listening to ‘Owned Music’ is the biggest loser in the audio space over the last five years. In 2014, Edison Research, the leader in the study and analysis of what people listen to in the USA and beyond, began the Share of Ear® survey, the first study designed to measure the total audio space. Having […]
As Edison Research’s Share of Ear® studies have consistently shown, when people are in their cars, it is AM/FM Radio that is the overwhelmingly dominant audio companion – -with 67% of all listening going to broadcast radio. No matter the age of the car one is driving, this is the case. AM/FM garners a strong […]
Click here to download the Women and Economic Anxiety study from the Marketplace-Edison Research Poll. Women in the U.S. are losing sleep over their financial situations, feel more anxious than men about their personal financial circumstances, and are less likely than men to say the economy is strong. For women of color in the U.S., […]
Smart Speakers See 78% Increase Year Over Year: Smart Audio Report from NPR and Edison Research at CES Multi-Device Households Drive Growth The latest survey from NPR and Edison Research, conducted after the December 2018 holidays, confirms continued increases in the U.S. voice-activated smart speaker market: 53M people A18+ in the U.S. (21% of the […]