Edison Research continues to expand our capabilities in Iraqi Market and Survey Research. Edison began working in Iraq in 2003 and has conducted more than 20,000 interviews to-date.  Studies have been conducted for businesses, government agencies and NGOs.

Partnering with a local NGO (EIN of Iraq), Edison successfully completed Iraq’s first exit poll on April 30, 2014 for the Parliamentary Election.  The exit poll was conducted at 324 polling locations among 61,667 voters.   Edison provided an estimate on seat allocation on election night, correctly predicting the order of finish.

Edison provides:

• Public opinion polling for media
• Surveys for government entities and NGOs
• Election exit polling
• Consumer exit polling
• Media audience measurement
• Brand image testing
• Product testing
• Mystery shopping

Contact us to learn more about Iraqi consumer opinion or market research.