Quarterly study provides audience research and comparative performance metrics for leading podcast networks SOMERVILLE, N.J., November 20, 2019 (Newswire.com) – Edison Research has delivered to clients the first and only comprehensive measure of the comparative reach of America’s top podcast networks, the Podcast Consumer Tracker. Edison, the leading podcast research company in the world, has […]
Click here to download SheListens: Insights on Women Podcast Listeners Edison Research Senior Vice President Melissa Kiesche gave the following presentation on October 12 at She Podcasts LIVE in Atlanta. It’s 9am on Saturday morning. While I know that pie charts and bar graphs may not be everyone’s favorite (although, totally mine!), I love that […]
Edison Research Director of Research Laura Ivey presented the following at the RAIN Summit in Dallas on September 24, 2019. We are a society that loves lists. We love to condense information into smaller pieces because we live in a world where we are overwhelmed by information. Lists bring order to chaos. Plus, they help us […]
Germany joins the US, Canada, Australia, and South Africa with Digital Media Research from U.S.-Based Edison Research Somerville, NJ – July 8, 2019 The Infinite Dial®, the leading study on digital audio, mobile, smart speakers, podcast consumption, and social media from Edison Research, has just been commissioned by Berlin-based RTL Radio Deutschland for implementation […]
Facebook Usage Continues to Drop; Preferences in Social Media Usage Vary Most by Age There are now approximately 223 million social media users age 12+ in the U.S., and their original social media platform of choice, Facebook, is losing ground among users of all ages, for various reasons. The Social Habit 2019 is a new […]
The Infinite Dial®, the leading study on digital audio, mobile, smart speakers, podcast consumption, and social media from Edison Research, will be debuting in South Africa later this year, commissioned by South Africa’s National Association of Broadcasters (NAB) Commercial Radio Committee and sponsored by Triton Digital, a global technology and services provider.
Click here to download Moms and Media 2019 Moms and Media 2019 revealed continued interest in devices both new and old, heavy internet usage and social media engagement. With data points drawn from the Infinite Dial® series from Edison Research and Triton Digital, the latest installment of Moms and Media shows how Moms in the […]
Edison Research announces the release of The Podcast Consumer 2019, the latest in an annual series of closer looks at the audience for podcasting in America. This report comprises new research from The Infinite Dial 2019 from Edison and Triton Digital, as well as previously unreleased data from Edison’s Share of Ear research, a syndicated […]
An update from Share of Ear® by Edison Research Internet-delivered audio, defined as listening to audio ‘pureplays’ such as Pandora or Spotify, listening to the streams of radio stations and streams of SiriusXM, podcasts, or music from YouTube, has dramatically increased its share of the audio pie since the debut of the Share of Ear® […]
Based on our recent Moms on the Mother Load study, we found that moms say they are the carrier of the mental load, which includes the organizing, planning, and reminding of family tasks, but what do dads say? Data from the same survey reveals that dads contribute to household and parenting tasks in a different […]
Podcasting and Audiobooks Both Attain 50% Reach; Facebook Usage Continues to Drop Edison Research and Triton Digital reveal results of The Infinite Dial 2019 Podcasting shows explosive year-over-year growth as gains in spoken-word audio mark the 2019 Infinite Dial Study by Edison Research and Triton Digital®. Among the U.S. population ages 12 and older, the […]
Edison Research conducted an online survey of 1,013 Americans, ages 18+, to gauge their recall and perceptions of DOOH advertising in the places where they work, shop, eat, and travel. Nearly two-thirds of Americans (65%) say that they recall seeing an out-of-home digital video display in nearly 20 different locations in the last month.
