Entries by Edison Research

Why Businesspeople Love Podcasts

In fact, 23 reasons why. Jay Baer has put together a compelling (and exhaustive!) infographic on the power of podcasting for businesspeople and marketers, including some of our very own statistics. We at Edison are celebrating a decade of Podcast Research, and we can’t wait to add to this infographic in early 2015!     […]

Format Trends: What’s Changed In Eight Years?

How much has radio programming changed over the last eight years? I recently came across an presentation of mine called “Radio Programming Trends: 2006.” It was written for the Hawaii Association of Broadcasters, one of the best speaking gigs ever, in a time before PPM, the iPhone and the rise of Pandora. The ten programming […]