Entries by Edison Research

Internet & Multimedia 11: New Media Enters the Mainstream

Arbitron and Edison examine how new media usage, such as satellite radio, personal video recorders and DVDs, have become part of mainstream consumer habits. In fact, approximately 50 million Americans have used Internet audio or video in the last month. The scope of our latest research has been expanded to include information on “Early Adopters,” […]

The National Record Buyers Study 3

In our most recent study we explored behavioral and attitudinal trends as they relate to purchasing, or not purchasing, music. Hot topics such as the perceived quality of new releases, passion about music, and perceptions of the recording industry were also explored. The study was sponsored by the trade publication Radio and Records.