This national survey of Country Music from the viewpoint of the younger generation was presented at the 34rd Annual Country Radio Seminar. Some of the questions the study addressed include, “Why are a number of 15 to 29 year-olds resistant to listening to Country Music?”, “How can the Country Music industry battle the dominance of […]
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An overwhelming majority of Rock radio listeners believe that “radio personalities should be able to say whatever they please, and that if people don’t want to listen, they can change stations” according to a new Web Poll from Jacobs Media and Edison Media Research.
Some of our findings include: One out of five Americans feel the Internet is “most essential”, weekly “Streamies” buy significantly more CDs and see more movies than most Americans, residential broadband adoption has doubled in the last 18 months, jumping from 13 percent of those with at-home Internet access in January 2001 to 28 percent […]
Nearly three-quarters of teens do not have an ethical issue over the downloading of music from the Internet, 10.1% of 12-17-year-olds who actively download music from the Internet did not purchase a single CD or cassette in the last 12 months and 53% of 12-17-year-olds have burned someone else’s copy of a CD instead of […]
Utilizing political research techniques, Edison Media Research developed a unique view of Country music for presentation at the 33rd Annual Country Radio Seminar. A non-traditional look at the music programmed at Country radio to help strengthen the format and broaden the Country listener base.