Sirius has passed XM in awareness.

Although XM is still the leader in terms of subscriptions, this year Sirius has taken the lead in terms of overall awareness. According to the 2005 Arbitron/Edison Internet and Multimedia Study, 50% of Americans are familiar with XM, but 54% are now familiar with Sirius.
Want to know more? Check out the 2005 Arbitron/Edison Internet and Multimedia Study for information on Satellite Radio, iPods, time-shifting and more.
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