Weekly Online Radio Audience Jumps More Than 30 Percent in Past Year Says New Arbitron/Edison Research Study Study Also Reveals That Smartphone Ownership Has Tripled in Two Years The weekly audience of all forms of online radio is now at an estimated 76 million Americans age 12 and older, reaching 29 percent of the population [...]
Perspectives, News & Opinions From The Researchers At Edison
The Infinite Dial 2012: Navigating Digital Platforms
The Road Ahead: Media And Entertainment In The Car
In the face of a rapidly changing in-car landscape, broadcast radio dominates the choices for information and entertainment in the car, according to the new national survey from Arbitron Inc. (NYSE: ARB), Edison Research, and Scarborough Research titled The Road Ahead: Media and Entertainment in the Car. At the same time, there is significant interest [...]
The Social Habit 2011
The Social Habit is a new study conducted by Edison Research and Arbitron, and is derived from the 19th Edison/Arbitron Internet and Multimedia Research Series, one of the longest-running studies of consumer adoption of the Internet, new media and other technologies in existence. This study was originally presented by Edison Vice President of Strategy Tom [...]
The Infinite Dial 2011 – Navigating Digital Platforms
Smartphone Ownership Doubles Year Over Year to Nearly One-Third of Americans Says New Arbitron/Edison Research Study Study Also Reveals That Facebook, Multi-Computer Homes Cross 50% Threshold The percentage of Americans age 12 and older who have a smartphone has more than doubled in the past year, from 14 percent to 31 percent of the population [...]
Facebook Achieves Majority
According to the upcoming report from Arbitron, Inc. and Edison Research, The Infinite Dial 2011: Navigating Digital Platforms, more than half of all Americans ages 12 and older are on Facebook. The study, fielded in January of 2011, indicates that 51% of all adults 12+ have profiles on this dominant site. We have been tracking [...]
Twitter Usage In America: 2010
Twitter Usage In America: 2010 is a new report derived from the Edison Research/Arbitron Internet and Multimedia Series. This study presents three years of tracking data from a nationally representative telephone survey (via landline and mobile phone) of 1,753 Americans, and was conducted in February 2010. This report details new data on the awareness and [...]
The Infinite Dial 2010: Digital Platforms and the Future of Radio
This study, originally delivered as a webcast on April 8th, 2010, is derived from the 18th Edison Research/Arbitron Internet and Multimedia Study, and represents an overview of American media and technology usage and habits. A complete PDF file of the principal findings can be downloaded here. Download The Infinite Dial 2010: Digital Platforms and the [...]
The Podcast Consumer 2009
This data presentation was originally delivered as a webinar in conjunction with the Association for Downloadable Media on May 21, 2009. The Podcast Consumer Revealed: 2009 is the fourth iteration of this widely-cited study of the growing audience for audio and video podcasts. Data for this research presentation is derived from the 17th Arbitron/Edison Research [...]
The New Media Consumer: 2009
On April 29th, at the Inbound Marketing Summit in San Francisco, Edison VP Tom Webster presented a brief talk on some recent social networking stats taken from the 2009 Edison/Arbitron Internet and Multimedia Research series. The following slides present new survey data on America’s usage of all forms of new media, including online audio/video, podcasting, [...]
The Infinite Dial 2009 – Presentation
The Infinite Dial 2009: Radio’s Digital Platforms, the latest study by Edison Research and Arbitron, is the 17th in our series of investigations of the Internet and new media’s impact on radio, revealing significant growth for a variety of technologies. We update the status of radio’s new digital platforms (online radio, satellite radio, HD Radio, [...]