Save The Date: The 2010 American Youth Study
In the summer of 2000, Edison Research released a landmark study of teens and young adults entitled "Radio's Future: Today's 12-24 Year-Olds". This significant national study took an in-depth look at not just the media consumption habits of American youth,...
read more
The Twitter - Facebook Disparity
Business that ask customers to "follow them on Facebook and Twitter" should have a differential strategy for both
read more
Is Social Media Monitoring Worth The Trouble?
Karl Havard posted a provocative article this week on Econsultancy entitled "Social Media Monitoring: Time To Say 'Sod It'?" (for my non-Anglophile friends, "sod it" is a nicer way of saying "F@%k it." Just so you know.) His contention: as...
read more
