New insights from forthcoming Arbitron/Edison Infinite Dial 2010 debuting April 8th Twenty four percent of persons over age 12 have ever listened to an iPod, iPhone or other MP3 player while connected to a car stereo according to the new...
New insights from forthcoming Arbitron/Edison Infinite Dial 2010 debuting April 8th For the first time more people would choose to eliminate television from their lives than the Internet if they were forced to choose, according to the new Infinite Dial...
On a recent webinar I co-presented with Triton Digital's Jim Kerr, I provided folks in broadcast media with a simple framework they could use to formulate an engagement strategy for social media. I got a lot of positive comments about...
There are lots of ways to measure the effectiveness of social media campaign, but only one right way to start. Before you start a Facebook Fan Page, or open a corporate Twitter account, the one mandatory step you need to...
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