monthly archives

articles from December 2009

Edison Expands Iraq Market Research Services

Edison Research, in partnership with IIACSS, is now offering a full suite of market and opinion research services in Iraq. Edison has offered market research services throughout the Middle East for a decade, and our new affiliation with IIACSS gives...

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Market Research In Iraq

Over the years, Edison has built up a substantial portfolio of clients and projects in the Middle East, conducting market, media and political research in countries such as Morocco, Jordan, Lebanon, Egypt, Kuwait, Tunisia, the United Arab Emirates and others....

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NY10: Taxi Entertainment Network - A Unique, "Captive" Medium

The NY10: Taxi Entertainment Network is a unique out-of-home network that involves the use of video screens in...you guessed it...New York taxis. Edison worked with Clear Channel and NBC Universal last year to test the NY10 payment system, and to...

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Edison Place-Based Media Survey Quoted in AdAge

"Microtargeting Business Travelers Through Out of Home," in the December 14, 2009 issue of AdAge, cites a recent Edison Research out-of-home media survey on behalf of SeeSaw Networks and Delta Airlines....

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Delta Air Lines and Digitas Take Placed-Based Digital Media to New Heights

Edison Research Verifies Solid Results of New York City-based Advertising Campaign Using SeeSaw Networks' National Network of Placed-Based Digital Screens SAN FRANCISCO, December 8, 2009 - Delta Air Lines (NYSE: DAL), the world's No. 1 airline, and Digitas, a leading...

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