monthly archives

articles from June 2008

Oldies/Classic Hits: Time Keeps On Slippin' Slippin' . . . .

For many years, Oldies and Classic Rock radio's strength was their relatively glacial change. Now Oldies has become "Classic Hits," the age and era focus continues to shift, and Motley Crue on Classic Rock is more than a lyric. In...

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Taking Control Of The Infinite Dial

Even before Wednesday's announcement that Chrysler would bring more of the Internet to its 2009 models terrestrial broadcasters faced multiple challenges in securing their place on the WiMax car radio of the future -- the one that would offer listeners every station stream in the world. One was finding a reason to exist when there are hundreds of other CHR Kiss FMs and dozens of Bobs and Jacks. Another was the issue of physically being found among thousands and thousands of stations. In this week's Ross On Radio, Edison Media VP Sean Ross talks about how radio could best be "Taking Control of the Infinite Dial."

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Tackling The Streaming Stopset Problem: 18 Months Later

Nearly eighteen months ago, Edison Media Research VP Sean Ross took a listen to five Atlanta radio stations to see how they were handling the stopsets in their Web streams. While stations were starting to sell some local spots, Web-sets were still a morass of hard-sell PSAs, bad fill music, and, often, silence. This week in Ross On Radio, we listen to those stations again and hear that the experience has gotten better, but that there's still no avoiding McGruff, the Crime Dog, a familiar figure to streamies everywhere. Read Tackling The Streaming Stopset Problem: 18 Months Later.

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From Top 40 To Country (With Irony)

The Country success of Bon Jovi's "Who Says You Can't Go Home" was supposed to start open the floodgates for Classic Rock artists at Country radio. But these days, it is Pop artists from the not-too-distant past [?] who are making the transition to Country radio. In this week's Ross On Radio, Edison Media Research VP Sean Ross looks at what it means for both Country and pop radio if artists like Jewel, Jessica Simpson, and Darius Rucker are now Country artists in "Country's Surprise Connection: The Pop Artists of the '90s."

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Edison Completes 'Historic' Primary Season With Record Number of Exit Polls

With recent successful exit polls in Montana and South Dakota, Edison Media Research concluded the busiest primary season in the history of exit poll research. In the five months between January 3rd and June 3rd, Edison staffers covered primaries and...

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