I am always fascinated by the results at Google Trends, Google's own tracker of relative search activity. Entering in our top three candidates at the moment, we see that Barack Obama would win the primary in Googlestan hands down: The...
Friday's call for entries to Edison's annual "30 Under 30" brought forth an immediate flurry of e-mails asking the same question, some humorously, some dead serious: When are you doing 40 Under 40? 50 Over 50? What about veteran programmers who are being discriminated against? So if radio still has a long way to go in attracting young talent, why do so many veterans feel under appreciated themselves? Edison Media Research's Sean Ross tackles that question in this week's Ross On Radio: No Country For Middle-Aged Men?
Senator Clinton has enjoyed widespread support from voters living in union households since the beginning of the primary season in Iowa. In fact, even in states that were extremely close, such as Missouri, Clinton's support amongst White voters living in...
In recent years, the consumer press notion that "tight over-researched playlists have led to radio's declining listenership" has become so widely repeated that nobody feels the need to verify or even scrutinize it anymore. But any recent declines in listening have if anything coincided with a decline in radio research. In this week's Ross on Radio, Edison Media Research VP of music and programming Sean Ross makes the sure-to-be-controversial assertion that research has made many stations more, not less, adventurous. Even radio's critics, he asserts, would like radio more if stations were doing more research. Read Is Radio Suffering From Too Little Research?
Calls Obama, McCain as Victors On Tuesday, February 19th, Edison Media Research successfully conducted exit polls at precincts all across Wisconsin, surveying over 2300 respondents at Republican and Democratic primaries to identify voter demographics, important issues and candidate preference. John...