Perspectives, News & Opinions From The Researchers At Edison

Internet & Multimedia 2007 Reports:

Entry by Edison Research | Thursday, April 19th, 2007 | Permalink

  • Five years later: Media Perceptions from 2002 to 2007, the latest report by Edison Media Research on consumers’ perceptions of media now, compared to 2002. This year, Internet passes radio and closes in on television as “most essential” medium in American life.
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    View Press Release
  • Attitudes and Trends in Radio among Hispanics: This report by Edison Media Research and Arbitron (presented at Radio Ink’s Hispanic Radio Conference/May 2007) offers a fresh look at Hispanics and their perceptions of media and radio, and usage of digital platforms, including online radio and iPods.
    View Presentation (PDF)
  • The Infinite Dial 2007: Radio’s Digital Platforms, The latest study by Edison Media Research and Arbitron, is a follow-up to last year’s Infinite Dial study — in it, we further explore the digital audio platforms (online radio, satellite radio, HD Radio, and podcasting among others) that expand the radio market, their impact on AM/FM radio, and implications for advertisers and media planners.
    View Summary Report
    View Press Release
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