Billboard Radio Monitor reveals that Edison Media Research and Arbitron plan to once again explore listener spotload perceptions, a follow-up to their 1999 study.
From Billboard Radio Monitor, December 22, 2004
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Arbitron, Edison To Study Radio Spotloads
Entry by Tom Webster | Wednesday, December 22nd, 2004 | Permalink
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edison blog
- New from Arbitron/Edison Research Infinite Dial Study: Urban Format P1s Are Far More Likely to Wake Up in the Morning to a Cell Phone
- New from Arbitron/Edison Research Infinite Dial: Adult Contemporary Format P1s Are Much More Likely to Own a Tablet
- Moms and Media 2013: Media Multitaskers
- Media Habits of Moms in 2013
- The Infinite Dial 2013: Navigating Digital Platforms – A Look at Radio Format P1s