Internet VIII: Advertising vs. Subscription: Which Streaming Model Will Win?
Gain fresh insight to the latest trends on how American consumers are using the Internet and streaming media. This study includes vital information regarding consumers’ Internet and broadband usage, media preferences in the workplace, response to banner advertising, interest...
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To XM or Not to XM – A Radio Researcher’s Perspective
After paying $400 for auto installation, and another $10 a month in subscription fees, is satellite radio worth the money? This researcher looks at if consumers really get their money’s worth from satellite radio.
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UK Record Breakers Study
This comprehensive survey of record buyers in the UK explored the differences in music purchasing behavior between the US and the UK – unlike the US, UK record sales have not declined sharply this year. Learn about the role...
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