Perspectives, News & Opinions From The Researchers At Edison

The National Record Buyers Study

Entry by Edison Research | Tuesday, June 19th, 2001 | Permalink

A comprehensive survey about music purchasing behavior was presented at the R&R Convention 2001. Fascinating facts to emerge from the study include: 5.5% of 16 to 40 year olds are actively downloading music files but haven’t purchased a CD or cassette in the last 12 months and 9% of 16 to 24 year olds are unfamiliar with Paul McCartney!

Download presentation graphs

Download summary report

Comments are closed.