Economic Anxiety Index

Americans Agree That the Economy is Rigged, But For Whom?

In this divisive election year, Democrats, Republicans and Independents actually agree on one idea – that the economy is rigged in favor of certain groups. But who is it rigged to benefit? We dug into this in our most recent Marketplace-Edison Research poll.

Among those who think that the economy is rigged, the vast majority of all political persuasions think it is rigged to benefit the rich, politicians, and corporations. But what about other groups, like whites or minorities? Is the economy rigged to benefit them? That is where we start to see stark differences. Sixty-two percent of Clinton supporters think the economy is rigged to benefit white people, whereas only 21% of Trump supporters share that belief. Conversely, 56% of Trump supporters think the economy is rigged to benefit minorities while only 19% of Clinton supporters think so. The supporters of the two candidates disagree on other beneficiaries as well, as can be seen in the nearby graph.

The “rigged” concept seems to be having a moment, with both candidates talking about it on the campaign trail in different ways. Regardless of who wins, the next President of the United States will face a country that thinks the economy is unfairly benefiting certain groups.

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Marketplace-Edison Research Poll Methodology
The Marketplace Edison Research Survey is a national survey of Americans ages 18 years and older.  A total of 1,036 respondents were interviewed with 501 interviews conducted by telephone and 535 interviews conducted online.  Among the telephone interviews, 250 were conducted via a landline phone and 251 interviews conducted via a cell phone so that we could achieve the proper proportion of coverage of households in the United States that do not have a landline phone. The landline and cell phone sample of phone numbers and the email addresses for the online survey were provided by Survey Sampling International (SSI). The telephone interviews were conducted from October 1st – 8th, 2016. The data was weighted to match the most recent United States population estimates from the U.S. Census Bureau for age, gender, race and region of the country.

 

About Edison Research
Edison Research conducts survey research and provides strategic information to a broad array of clients, including Activision, AMC Theatres, Disney, Dolby Laboratories, Google, Gulf News, the U.S. International Broadcasting Bureau, Pandora, Samsung, Siemens, Sony, Time Warner and Yahoo. Edison Research works with many of the largest American radio ownership groups, including Bonneville, Emmis, Entercom, CBS Radio and Radio One. Another specialty for Edison is its work for media companies throughout the world, conducting research in North America, South America, Africa, Asia, and Europe. Edison Research is the sole provider of election exit poll data for the National Election Pool comprised of ABC, CBS, CNN, FOX, NBC and the Associated Press. Edison is also the leading provider of consumer exit polling and has conducted face-to-face research in almost every imaginable venue. All of Edison Research’s industry studies can be found on the company’s website at www.edisonresearch.com and can be downloaded free of charge.

About Marketplace
The Marketplace® portfolio of programs are produced and distributed by American Public Media®, one of the largest producers and distributors of public radio programming in the world.  Marketplace®, Marketplace Weekend®, Marketplace Morning Report® and Marketplace Tech® are currently broadcast by nearly 800 public radio stations nationwide and heard by more than 12 million weekly listeners.  Marketplace® has the largest broadcast audience of any business news program, on radio or television, in the country.  Marketplace® programs also have a robust digital audience, with more than 5 million podcast downloads and stream requests every month, on apps like iTunes, Slacker and TuneIn.  Marketplace® programs are noted for their timely, relevant and accessible coverage of business, economics and personal finance, focusing on the latest national and international business news, the global economy and wider events linked to the financial markets.  For more information on Marketplace® programs, visit marketplace.org.  For more information on American Public Media, visit americanpublicmedia.org.

Source: Data are copyright Nielsen Audio and StreamGuys. Data are estimates only.

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Share of Music: New data from Edison’s Share of Ear® on how Americans Listen to Music

Edison Research’s Laura Silvia presented Share of Music, a report from Edison’s Share of Ear® study, at the SF Music Tech conference on Monday, October 17, 2016. Click here to view the presentation slides.

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In Case You Missed It: “Moms on the Future” Webinar

Even in a year awash with negative headlines, more than three quarters of moms in the U.S. have a positive outlook for the world their children will live in.

That’s one of the key findings of a new study from The Research Moms at Edison Research. The full study, “Moms on the Future,” originally presented at the Marketing to Moms conference and via webinar on October 13th is now available to view here.

In the new study: when asked to imagine the lives of their children as adults, 60% of moms feel their children’s lives will be better than theirs.

84% of moms think their children have a fair opportunity to achieve the life they hope for.

“Moms on the Future” is a study of more than 500 adult women who are the parent  or guardian of children age 21 or younger. The study views moms’ hopes for and concerns about the future through questions about financial planning, the relevance and value of a college education, and many other measures.

About The Research Moms

The Research Moms is Edison Research’s team of experienced researchers who also happen to be moms.  Combining a solid platform of market research with real life insight, they are a unique resource for analyzing habits, behaviors and trends among moms. Follow @researchmoms on Twitter or contact them at info@researchmoms.com.

About Edison Research

Edison Research conducts survey research and provides strategic information to a broad array of clients, including Activision, AMC Theatres, Disney, Dolby Laboratories, Google, Gulf News, the U.S. International Broadcasting Bureau, Pandora, Samsung, Siemens, Sony, Time Warner and Yahoo. Edison Research works with many of the largest American radio ownership groups, including Bonneville, Emmis, Entercom, CBS Radio and Radio One. Another specialty for Edison is its work for media companies throughout the world, conducting research in North America, South America, Africa, Asia, and Europe. Edison Research is the sole provider of election exit poll data for the National Election Pool comprised of ABC, CBS, CNN, FOX, NBC and the Associated Press. Edison is also the leading provider of consumer exit polling and has conducted face-to-face research in almost every imaginable venue.

 

Marketplace

marketplace-edison research poll: Americans’ Economic Anxiety Has Reached a New High on the Eve of the Election

American Public Media’s Marketplace has partnered with Edison Research to conduct a research study to develop the Economic Anxiety Index. Read more about the survey and the latest and final wave of results here.

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Hope and Happiness for the Future

At the moment you find out you are to become a mother, your entire world changes.  In that instant, you realize that there is something much greater than yourself and you start to factor your child into every decision you make.  In the very beginning, moms research the best bottles, the safest car seats and the appropriate amount of tummy time.  As children get older, we guide them through schooling, friendships and self-discovery. We do all of this, and more, with the hope that we will give our children the foundation for a good life and a bright future.

A happy life, fair opportunity and education are part of that foundation and are some of the themes that emerged from a new study “Moms on the Future,” from The Research Moms at Edison Research.   The results show an overall positive outlook that moms have for the future world their children will live in.  In the study moms reported that what they hope for most for their children’s future is happiness.  The findings are evidence that moms continue to have hope that the future will be good and full of promise for our children, even during such turbulent times.

Join The Research Moms from Edison Research when they reveal “Moms on the Future” on October 13th at 2:00pm EST in a live webinar. This recent study puts the spotlight on all new data about the hopes and fears of the future, the outlook for children as adults, the relevance of a college education and even financial planning for what lies ahead.

Click here register

 

About the Research Moms

The Research Moms are Edison Research’s team of experienced researchers who also happen to be moms.  Combining a solid platform of market research with real life insight, they are a unique resource for analyzing habits, behaviors and trends among moms.