Entries by Meg Lazovick

Sharing the Road: A Share of Ear® Report Presented at RAIN Summit Europe

On November 2, 2016 at the RAIN Summit Europe in London, Edison’s Director of Research Megan Lazovick presented findings from Edison’s Share of Ear® study that focused on in-car listening and how technology in newer vehicles is changing the platforms riders use. Click here to view the presentation. Share of Ear® results are from a nationally […]

Sharing The Road: new in-car data from share of ear® study

Yesterday, at the RAIN Summit in Nashville, Edison’s Director of Research, Nicole Beniamini, presented the findings from Edison’s Share of Ear® study. The latest data focused on in-car listening and how technology in newer vehicles is changing the platforms riders use. Click here to view the presentation. Share of Ear® results are from a nationally […]

May the FOMO be with you

In honor of Star Wars Day (May the 4th) we wanted to revisit our space-inspired “Ear Wars: The Listeners Speak Back” research presentation from 2016’s Country Radio Seminar. With increasing competition from other forms of audio, this presentation urged broadcasters to instill “FOMO” (Fear of Missing Out) at every opportunity in the broadcast day – if […]

WAKE ME UP: Slow to Rise

Thanks to the Country Radio Seminar commissioned study “Wake Me Up,” Edison Research has been able to provide new tidbits about the morning habits of Americans. So far we know how many Americans are “morning people”,  when people wake up and what wakes them.  But what do they DO once they’re awake?  The overwhelming majority of […]

WAKE ME UP: How Do Americans Wake Up?

“Momma, need the potty!” Those cries of my three-year-old woke me this morning, putting me in the same category as the 12% of Americans who are woken by someone else in their household, according to Edison’s “Wake Me Up” study. In the national online study commissioned by the Country Radio Seminar, we asked 1550 18-54 […]