This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe In last week’s edition of the Edison Research Weekly Insights newsletter, we talked about how True Crime and Comedy have the highest “batting averages” in podcasting, meaning they are the categories most likely to put shows in the top […]
edison
Listeners age 25-54 spend more time listening to AM/FM radio streams than to ad-supported Streaming If you have been following along with this four-part Weekly Insights series, you have seen us share some lesser-known statistics about AM/FM radio and how the medium displays certain strengths, particularly when compared with pureplay streaming services. As a reminder, […]
edison
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. Part three of our series on the strengths of AM/FM over-the-air and streams deals with a listening environment often linked to radio: the car. Or truck, or SUV, or van – but you get the idea. Often the radio […]
edison
The week of March 13, 2023 we announced the podcasts with the most weekly reach in the U.S. in specific genres using data from Edison Podcast Metrics. Below is the full list in alphabetical order by genre. The top three podcasts in each genre are ranked based on reach among weekly podcast listeners age 13+ […]
edison
Today we continue our genre-level look at podcast reach in the U.S. using data from Edison Podcast Metrics. We are announcing the top three podcasts in the U.S. based on reach in many popular genres every day this week, and you can find the top podcasts in various entertainment and education genres already posted on […]
edison
On the heels of The Podcast Consumer: An Infinite Dial Report, from Edison Research with support from Amazon Music, Wondery, and ART19, we are thrilled to take a look at which podcasts reach the most weekly podcast listeners in the U.S. in specific genres. We are often asked not only about certain podcasts, but which […]
edison
The Podcast Consumer 2023 Click here to download The Podcast Consumer 2023 The Podcast Consumer: An Infinite Dial® Report New study on podcast listeners in the U.S. now available for download Today, Edison Research Vice President Megan Lazovick and Wondery COO and General Manager Jeanine Wright presented The Podcast Consumer 2023: An Infinite Dial 2023 […]
edison
This post is from Edison’s Weekly Insights email. Please click here if you would like to subscribe. Welcome to week one in our four-part Weekly Insights series of research findings about radio. We felt like it was time to take a moment and put the spotlight on the strengths of a medium that can be misunderstood […]
edison
Click here to download The Infinite Dial 2023 Scroll down to watch a replay of the webinar From Dial-Up to Digital Dominance: 25 Years of The Infinite Dial The Infinite Dial® 2023 released by Edison Research with support from Amazon Music, Wondery, and ART19 The portion of Americans who listen to any kind […]
edison
43% of the U.S. Black Population are Monthly Podcast Listeners Black Podcast Listener Report 2.0 Released from Edison Research, SXM Media, and Mindshare USA Click here to download Black Podcast Listener Report 2.0 Scroll down to view a replay of Black Podcast Listener Report 2.0 According to Black Podcast Listener Report 2.0 from Edison Research […]
edison
One of the keys to success for content creators and producers in the podcasting industry is understanding the podcast listening audience. To that end, we are proud to share some data from the Black Podcast Listener Report 2.0 from Edison Research with SXM Media and Mindshare USA: 43% of the Black 18+ population in the […]
edison
SiriusXM Podcast Network Retains Top Spot as Largest U.S. Podcast Network Based on Reach Somerville, NJ February 21, 2023 – Edison Research announces the Top Podcast Networks in the U.S. based on total network reach for Q3-Q4 2022 among weekly podcast listeners age 13+. SiriusXM Podcast Network (formerly SXM Media), Spotify, and iHeartRadio take the […]
edison