Edison Research: Broadcast Radio Controls More than Three-Fifths Of Canadian Listening While broadcast radio controls more than 50% of all audio usage in the United States, the medium is even healthier in Canada. Whether heard over-the-air or via streaming, AM/FM radio stations account for 61% of all Canadian listening, according to Edison Research’s first Canadian […]
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It’s May, and that means the annual Moms and Media report is fast approaching. Edison Research will release the latest installment of Moms and Media along with a webinar on May 11, 2017. Taken from the Infinite Dial study conducted by Edison Research and Triton Digital, Moms and Media 2017 will explore the mobile lifestyle […]
American Public Media’s Marketplace and Edison Research track the Economic Anxiety Index and release the first post-election measures. Read more about the survey and the latest wave of results here.
InStore Audio Network reaches 35.5 million shoppers on an average day, according to new audience research study. Edison Research, a leading market research company based in Somerville, New Jersey, announced the release of new research that measures the audience for InStore Audio Network, the leading provider of in-store audio advertising in Drug and Grocery stores. […]
Edison Research’s Tom Webster, Megan Lazovick, and Larry Rosin, along with Tim Hayden from Brain+Trust Partners, presented “Country Radio Goes Mobile” at the Country Radio Seminar on Thursday, February 23, 2017. The presentation stressed the importance of reaching listeners through their mobile devices and suggested doing so through the apps and mobile websites they are already […]