Entries by Edison Research

Podcasting’s Next Frontier: A Manifesto For Growth

Just two weeks ago Edison Research’s Senior Vice President Tom Webster was at the world’s largest gathering of podcasters, Podcast Movement 2018, in Philadelphia. Tom’s keynote address, Podcasting’s Next Frontier: 100 Million Listeners, shed light on the gap between the awareness of the term “podcasting” and the actual listening behavior of American adults. While 64% […]

The Next Frontier in Podcasting: 100 Million Listeners

Edison Research’s Senior Vice President Tom Webster presented a keynote address, The Next Frontier in Podcasting: 100 Million Listeners, at the 2018 Podcast Movement conference in Philadelphia last week. Podcast Movement is the world’s largest gathering of podcasters, and attendees were the first to hear the results of new research from Edison on consumers who are […]

The Smart Audio Report from NPR and Edison Research, Spring 2018

Smart Speakers Enter the Mainstream The Smart Audio Report 2018. Click here to download or to view webinar With smart speaker ownership over 43M in the U.S. (18+), smartspeakers have quickly expanded beyond first adopters. New smart speaker owners are emerging as a distinct audience in terms of user profile and behavior according to new […]

Edison’s Mary Meyn, PANJAAPOR’s new President

Edison Research is pleased to announce that Vice President Mary Meyn is the new President of PANJAAPOR, the Pennsylvania-New Jersey chapter of the American Association for Public Opinion Research (AAPOR). Meyn will lead the Executive Council during the 2018-2019 term. “I’m proud of PANJAAPOR’s success and contributions to the AAPOR community.  I look forward to […]