Save The Date: The 2010 American Youth Study

In the summer of 2000, Edison Research released a landmark study of teens and young adults entitled “Radio’s Future: Today’s 12-24 Year-Olds“. This significant national study took an in-depth look at not just the media consumption habits of American youth, but also their attitudes, motivations, beliefs and desires. At the time, Radio was seeing erosion […]

Mother’s Day for Tech Moms

We’ve said it before…moms are a marketing powerhouse. Their influence on purchasing power is changing not only the way companies advertise, but also what they advertise. With that oh-so- special day devoted to mom coming up, what better opportunity to roll out the stuff moms really want? Aside from the winter holidays of Christmas/Hanukkah/Kwanza, Mother’s […]